CoinW: Accelerating the globalization of cryptocurrency, the key node of Mass Adoption has arrived
Original|Odaily Planet Daily ( @OdailyChina )
Author: Wenser ( @wenser 2010 )
In September this year, the crypto market had a rare harvest - according to Bloomberg , global interest rate cuts pushed Bitcoin to one of the largest gains in September in history. Compared with the average decline of 5.9% in September in the past decade, the price of Bitcoin has risen by more than 10% in September this year. Under the influence of the unprecedented 50 basis point rate cut news of the Federal Reserve, the liquidity of the cryptocurrency market is also expected to be replenished again. At the same time, at the Token 2049 Singapore event, an industry event that ended in September, the old exchange CoinW, founded in 2017, made a grand appearance as a platinum sponsor with the Dubai Blockchain Center, Abu Dhabi Blockchain Center and other Middle Eastern crypto partners, and put forward the view that the industry has ushered in the best cycle to promote Mass Adoption. Today, as the most important liquidity distribution center in the crypto industry and a key role in the upstream of the industry, it may be time to use CoinW as a starting point to conduct an in-depth interpretation of the ecological niche of cryptocurrency exchanges. Odaily Planet Daily will briefly introduce and analyze cryptocurrency exchanges represented by CoinW in this article.
Established exchange targets new opportunities: Launches TOKEN 2049 to promote globalization of cryptocurrency
Speaking of CoinW, some people may feel a little unfamiliar, but when it comes to CoinW, many people are familiar with it. In 2017, when the cryptocurrency market was in its rising period, CoinW (hereinafter referred to as CoinW) was officially launched. At that time, it gradually gained more and more attention and users in the industry with its efficient currency listing mechanism, rich token selection and multiple security mechanisms. Since its establishment, CoinW has been adhering to the service tenet of empowering blockchain technology and financial transformation and helping users increase their wealth and pursuing sustainable development. Now, 7 years later, CoinW users cover five continents and more than 120 countries and regions around the world, with a total number of more than 8 million users, supporting more than 1,000 encrypted assets, supporting 40+ legal currency transactions and credit card purchases, and the industry tentacles are spread all over the world.
It can be said that CoinW is one of the few pioneers in the industry in terms of the globalization of cryptocurrency.
Official website information
Plan ahead and expand from Dubai to the world
In 2021, CoinW saw the development potential of the global cryptocurrency market and moved its headquarters to Dubai, the economic and financial core of the Middle East. Since then, CoinW has not only deepened its presence in the C-end user market, but has also frequently worked on B-end cooperation. Previously, CoinW not only signed a strategic cooperation agreement with the UAE Ministry of Interior and sponsored the UAE National Day celebrations, but also signed a memorandum of cooperation with the Saaed Association, intending to launch its crypto education project in local universities in the UAE.
The aforementioned Dubai Blockchain Center, Abu Dhabi Blockchain Center and other key players in the development of the crypto industry in the Middle East are also listed among CoinW’s outstanding partners, contributing their own share to the globalization of cryptocurrencies.
Sonia Shaw, global president of CoinW, once pointed out: The Middle East market has become a key area for the development of global cryptocurrency due to its abundant capital and policy support. CoinWs cooperation with local governments and enterprises will continue to promote the popularization of digital assets and blockchain technology in the region. In addition, it was also mentioned that CoinWs next goal is to promote Mass Adoption of global users.
Sonia Shaw, Global President of CoinW
Brand upgrade, from trading platform to trusted partner
It is worth mentioning that CoinW has never stopped innovating and moving forward. Recently, its brand slogan has been upgraded from the previous Trade Smart, Win the Future to Your Most Trusted Crypto Ally. At a time when crypto asset security incidents are frequent, this move undoubtedly highlights CoinWs high attention to user asset security and asset protection.
It is understood that the adjustment of the brand slogan not only involves the change of the brands visual image, but also symbolizes CoinWs transformation from a single trading platform to a full-service cryptocurrency ecosystem provider. Its core concept is no longer just focused on how to help users gain benefits through transactions, but shifts its focus to how to create a safer and more reliable cryptocurrency trading environment for global users . It must be said that this also means that CoinW has long begun to view the crypto market from the perspective of industry environment and corporate responsibility, which is a model in the industry.
Brand promotion brings cryptocurrency into the mainstream world
After the approval of Bitcoin Spot ETF and Ethereum Spot ETF, the integration of the cryptocurrency market with the mainstream world has further deepened. The impact of cryptocurrency on the real world has also been manifested in the process of events such as the US election. In this regard, CoinW has always been an active participant, especially in sports marketing, which is obvious to all.
In 2022, CoinW became the first cryptocurrency exchange to sponsor La Liga;
In 2023, CoinW appointed Italian legend Andrea Pirlo as its global brand ambassador;
In July this year, CoinW first sponsored the Paris Olympics; in September, CoinW officially announced that it had become the first cryptocurrency trading platform to land on the US Open, sponsoring three tennis players including Chinese players Zhang Shuai and Bu Yunchao Kron and Diana Schneider, the silver medalist in the womens doubles at the 2024 Paris Olympics. The US Open is one of the four Grand Slam tennis tournaments and a top global sporting event that attracts tens of millions of viewers every year. In addition, as one of the most professional sports in the world, the competitive sportsmanship of tennis also coincides with CoinWs commitment to excellence and innovation in the field of digital assets, complementing each other.
CoinW debuts at the US Open
With the help of many sports marketing activities, CoinW is gradually promoting digital assets to a wider range of people, so that the mainstream group has a clearer picture of the current understanding and future potential of cryptocurrencies. Sonia Shaw, global president of CoinW, also mentioned before: The new market cycle is the best time to promote large-scale applications. Although the current market sentiment is slightly volatile, we are still optimistic about the early stages of the bull market. In the future, CoinW will continue to optimize the product ecosystem and provide more diversified products and services.
The future is here, with multiple advantages: CoinW becomes the key driving force for the development of the industry
In addition to the information mentioned above, as one of the liquidity distribution centers, CoinW also handles a lot in promoting the development of the cryptocurrency industry and ensuring the security of users digital assets. Specifically, it is mainly divided into the following three aspects:
Compliance operation to create multiple protections for asset security
1) Regulatory licenses.
According to the CoinW official website , CoinW currently holds a variety of cryptocurrency-related licenses and approvals in multiple jurisdictions including Poland, Saint Vincent and the Grenadines, the United States and Australia, including the US MSB financial license, Singapore MAS license, SVGFSA license and other financial regulatory licenses, and more regulatory licenses are on the way. The two main legal entities, LCT Holding UAB LLC and CoinW Polish Limited Liability Company, also provide the basic guarantee for the global development of CoinW.
2) Platform support.
In addition, the CoinW platform has complete anti-money laundering (AML) and counter-terrorism financing (CFT) management regulations , and a relatively complete isolation and protection system for user assets. It also has corresponding solutions for platform risk control and account restriction issues that some users may encounter. The platform customer service and community members provide 7* 24H efficient support, implement an all-weather, full-time operation mode, and can respond to users related asset security management needs in the first time.
3) Functional operation.
In addition, CoinW has also prepared a comprehensive and detailed Operation Guide for users, which explains in detail the security operations involving Google verification, email and mobile phone number management, ETF trading, and trading password settings. Among them, the setting of the trading password adds a safety lock to the security of user accounts and assets, which can be said to be well-intentioned.
Transaction password setting interface
4) Asset risk control.
CoinW uses the industrys top security risk control system and uses a distributed system architecture to protect multiple digital encrypted assets through hot and cold wallets and multi-signature technology. The MPC wallet system, which has been invested heavily in, and the measures to regularly review and upgrade the security system also provide strong support for protecting user assets from external threats. In the 7 years since its operation, the CoinW platform has had 0 security incidents.
5) Fraud prevention.
In response to the current endless stream of telecommunications fraud, CoinW has innovatively opened an official verification channel . Users can verify through all CoinW-related emails, WeChat accounts, QQ numbers, Telegram, domain names, media accounts and other information; if you have any questions about the verification results, you can also contact the official customer service on the official website or in the APP for reconfirmation, truly achieving thinking of what users have not thought of and preventing problems before they happen.
Official website interface
It can be said that in terms of asset security management, CoinW has created a set of protection system that can be called iron wall, which greatly avoids the possibility of damage to user assets.
Technological innovation lowers the barrier to entry into the crypto world
One of the keys to promoting Mass Adoption is the entry barrier. In view of this, CoinW launched the MPC (multi-party computation) wallet technology, which not only improves the security of user assets, but also simplifies the management of digital assets and lowers the threshold for use, so as to help users manage digital assets safely without worrying about the risk of losing private keys. It is understood that CoinW has invested more than 15 million US dollars in the MPC wallet system in the past three years . CoinW President Sonia Shaw also said earlier, The biggest application scenario that can bring a new wave of traffic to the industry will be the simplest scenario-payment.
I believe that with the continuous development of the PayFi ecosystem in the crypto industry, thanks to the seamless exchange support for cryptocurrencies and fiat currencies on the CoinW platform and MPC wallet technology, crypto assets will also become a major choice for daily consumption for more and more crypto users.
In addition, in the context of the significant increase in DEX trading volume in the new market cycle, CoinW is not to be outdone and has actively supported the launch of decentralized trading platform DeriW and Prop Trading platform PropW products to meet the diverse usage needs of users.
Rapid currency listing and sound currency management mechanism
Finally, in the current situation where the market environment is changing rapidly and the meme coin craze is swarming, CoinW is also very sensitive to market hot spots and popular targets. It not only opened a clear currency listing application channel , but also took the initiative to list the currency and was quite efficient. In addition, CoinWs currency withdrawal management mechanism is also relatively complete. For details, please refer to the CoinW Token Listing Terms and Conditions .
Summary: The next battleground for cryptocurrency exchanges: life scenarios
As the size of the cryptocurrency industry continues to expand, the crypto industry has entered a new stage of development of incremental competition and existing operations.
Nowadays, some cryptocurrency exchanges have focused more on the operations of existing users and ignored the emergence of new user market growth points; some cryptocurrency exchanges are always half a beat or even several beats slow in responding to the market and lack a sense of the market; and some cryptocurrency exchanges have lost their enterprising spirit and are indifferent to industry trends, innovation narratives, and competitive strategies, and their market position is at risk.
For cryptocurrency exchanges represented by CoinW, this is the best era - the mainstream development of cryptocurrency is in full swing; the direction of security and compliance management is becoming clearer; more and more life scenarios are deeply integrated and linked with cryptocurrency payment, trading, management, investment and other behaviors. In the near future, whether it is individual users or institutional investors, CoinW will be a trusted long-term partner, accompanying them on more journeys of digital asset investment and management, and promoting further innovative development of the future financial world with more users.
After the 7-year period, CoinW will usher in unlimited possibilities.
Disclaimer: The content of this article solely reflects the author's opinion and does not represent the platform in any capacity. This article is not intended to serve as a reference for making investment decisions.
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